Magic Earth made a lot of noise in the smart data mining for oil and gas prospecting in 2001.... http://www.businessweek.com/bw50/content/mar2001/bf20010323_999.htm
In short order they got gobbled up by HAL.... http://www.halliburton.com/news/archive/2001/hesnws_043001.jsp
An indication of the value of this kind of enterprise can be seen in the fact that ME acquisition was around $100M USD... http://www.internationallawoffice.com/deals/detail.aspx?r=346
I think Diagnos' strategy of taking a "piece of the action" in many of their recent deals will prevent a quick and cheap low price takeover that might otherwise be likely in view of its small market cap of about 30M.
I also think it speaks volumes about Diagnos' confidence in their ability to produce RESULTS for their clients.