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<<Vendors across the board felt the impact of the challenging macroeconomic environment in Q4. APPLE, the LEADER of the smartwatch category and the overall wearable band market, declined 17% on top of a tough comparison to its stronger quarter in 2021 as it returned to its regular launch schedule. Despite falling 25% due to waning Fitbit shipments, Google rose to second place as it was able to soften its decline with 16% smartwatch growth with the release of its Pixel Watch. Xiaomi, Huawei and Samsung all experienced big declines. Samsung even fell to fifth place as its growth streak abruptly ended in Q4 with a 35% decline as the dividend from the WearOS migration dwindled, and it was further limited by the iterative update of the Galaxy Watch 5 series. Despite declines in quarterly smartwatch shipments, APPLE, Samsung and Huawei MAINTAINED ANNUAL GROWTH, contributing to the smartwatches’ mild growth in 2022.>>


More, including charted comparisons:

https://www.canalys.com/newsroom/global-wearable-band-market-Q4-2022